So there you are, typing your own business name into Google like a proud parent searching for their kid’s school photo… and nothing. Maybe page two. Maybe page six. Meanwhile, your competitor—who, let’s be honest, isn’t half as charming as you—pops up right there in the Maps box with 47 five-star reviews and a profile...

Let’s cut to the chase—if a business doesn’t have a Google Business Profile, it’s basically hiding from the very people trying to find it. In 2025, showing up in a local search is more important than showing up on time to a crawfish boil. And in both cases, being late (or invisible) means going hungry....

Let’s clear something up right now: SEO and SEM are not twin brothers. They don’t share a toothbrush. They’re not even close cousins. They’re more like the tortoise and the hare—both headed toward the same finish line, but with wildly different approaches, personalities, and caffeine habits. As the owner of Jambalaya Marketing, I’ve spent more...

Hey there, community curators and storytelling aficionados! Brett Thomas here, your friendly neighborhood marketer at Jambalaya Marketing, right where the Mississippi meets the muse of creativity. Today, let’s talk about a kind of alchemy that turns your customers’ experiences into pure marketing gold: User-Generated Content (UGC). The Heart of UGC: Authenticity In the bustling digital...

Howdy, tech enthusiasts and retail revolutionaries! Brett Thomas here from Jambalaya Marketing, nestled in the heart of New Orleans – a city as rich in innovation as it is in history. Today, I’m jazzed to talk about a topic that’s reshaping the retail landscape: Augmented Reality (AR) in online shopping. The Magic of Augmented Reality...

Hey there, live streamers and marketing maestros! It’s Brett Thomas here from Jambalaya Marketing, your go-to guru for all things dynamic in the digital marketing world. If you’re looking to add some pizzazz to your marketing mix, pull up a chair and let’s chat about the electric world of live streaming. The Live Streaming Buzz...

Hello, local virtuosos and marketing enthusiasts! Brett Thomas here, your navigator through the bustling streets of New Orleans’ marketing landscape. Pour yourself a cup of chicory coffee, and let’s delve into the world of location-based marketing – a strategy as potent as a splash of hot sauce in your morning eggs. The Heartbeat of Location-Based...

Howdy, digital pioneers and marketing mavens! It’s your friendly neighborhood marketing maestro, Brett Thomas, at the helm of Jambalaya Marketing. As we navigate the spicy seas of the digital age, I’m here to share some pearls of wisdom on a topic hotter than a Creole kitchen in July: Marketing Automation Tools. Why Marketing Automation is...

It’s me, Brett Thomas, coming to you from the heart of a city where every culture adds its unique flavor to our vibrant community gumbo. And today, I want to talk about a topic that’s buzzing in the marketplace: Tapping into the growing Hispanic market. The Pulse of the Hispanic Market The Hispanic community is...

In the kaleidoscopic world of consumer behavior, predicting the next trend is like trying to catch a greased pig at a Louisiana fair – it’s slippery, unpredictable, and takes a certain flair to pull off successfully. That’s where predictive analytics steps in, transforming the art of guesswork into the science of near-certainty. I’m Brett Thomas,...

Down here in New Orleans, we’re known for our colorful traditions, vibrant music, and sumptuous cuisine, where every dish tells a story, and every note carries a legacy. But amidst the jazz bands and second lines, there’s another narrative unfolding in the realm of advertising—a narrative driven by data. At Jambalaya Marketing, we’re stirring the...

In the heart of New Orleans, where the sounds of brass bands echo through the streets and murals as vibrant as the city’s history adorn the walls, lies an untapped resource for brand collaboration that goes beyond the traditional – our local artists and musicians. Here at Jambalaya Marketing, we’ve mastered the craft of blending...