Influencer Marketing is, on a general level, a form of social media marketing that utilizes product mentions or endorsements from an individual or a group of content creators with a strong social following. Also known as influencers, they are often viewed as experts of their niche and have a great deal of trust from their followers.
Influencer marketing has recently become a distinguished form of marketing strategy, thanks to the ‘social proof’ or ‘mark of approval’ an influencer can give to your brand. However, depending on the services you provide or products you offer, you may experience differing degrees of success with influencer marketing.
Let the professionals at Jambalaya Marketing set you up with the perfect influencer for your campaign. Contact Us or call us at 504-875-5036 for more information or to set up a free consultation.